BBC World Wide stand

Part of a dual stand for BBC World Wide at Apex, this stand was to promote BBC World Wide as the as a producer of quality content and also marked 50 years of Doctor Who the worlds longest running sci-fi show. Delivering a stand that balanced meeting the sign off criteria for both the World Wide team and the Doctor Who team. Opting for a lighter use of the World Wide brand to allow white space for the Doctor Who characters to breath. It also bent the doctor who brand guidelines by incorporating a Cyberman which was not in the current series but was relevant to the event as there was a Cyberman roaming the expo. The overall project required a large number of production meetings to coordinate with the different brand teams, event manager and the American production team responsible for building and installing the stand.